The following posts and comments were made during summer 2014 The New England Institute of Art's Graphic Design Portfolio class and were meant to facilitate the process of work, feedback, rework, and continual feedback to meet the needs of the students. Faculty: Coni Porter

Coni's recent logo design

To begin the habit of your postings and feedback, please read this sample posting and leave a comment. You will be expected to post once a week, and then give feedback to at least 2 of your classmates here.

Project: I was hired to design a new logo and establish a total brand look, for a classical pianist who performs, teaches, composes, and plans to open a new music studio on Sanibel Island, Florida

Message: The client is new to the southern gulf coast area - so logo needs to clearly communicate a sophisticated, well-educated musician who is offering graduate-level advanced piano sessions and workshops. The design as well as the colors need to reflect the upscale beach environment of that area. 

Influences: We identified, in the early stages of the design, that he was drawn to the Art Nouveau period.