NEiAPortfolioClass2014: 2014

The following posts and comments were made during summer 2014 The New England Institute of Art's Graphic Design Portfolio class and were meant to facilitate the process of work, feedback, rework, and continual feedback to meet the needs of the students. Faculty: Coni Porter

Personal Logo - Jackie

Hello!
Just looking for some feedback for my personal logo (before & after shown above). My biggest struggle has been the top of the curve in the loop of the 'J'

Let me know what you guys think!

Delivery Menu Update - Jackie

For those that gave me feedback, here is the FroyoWorld Delivery Menu with some changes. The empty white space is for direct mailing postage space (still needs to be added). I am still struggling with the hierarchy of the cover.

Wolfbait

Hey everyone,
This was my brochure for corp. identity. Wolfbait is a fictional energy drink brand focusing on biodegradable cartons instead of cans, fair trade, and more organic products within each carton.

Personal Logo

Hey everyone,
so this is my personal logo for Cosmonaut Designs. I still need to modify the earth to a more clean version but was looking for feedback on its present version.

Calendar update

Heres an update on the calendar.

I cant decide how I want the cover.

There are 2 cover images, let me know which one works.

below are 2 pages of the calendar I didn't bother to show

on the last calendar post because they are too plain and I thought they were fine.

For the next 3 pages on the left,

I made more space down the center

to separate the 2 columns and brought down the paragraphs

These are my next projects, it was hard to tell which people liked better in the beginning of class when everyone was choosing the favorites with the sticky notes, each would always get a couple. So I want to know which people like better, if I should keep both in or take one out!

They were all part of a project with my last post of the new orleans trumpet info graph.

Article Spread - Jackie

(Sorry for spamming with posts)

Hey guys! Above is an article spread designed to be in a budget travel magazine. Target market would be 25-35 years of age, both male and female. Thoughts?

Froyo Delivery Menu - Jackie

Client: FroyoWorld Allston (frozen yogurt lounge service froyo and smoothies)
Target: Young adults, mostly college aged and young professionals (18-25).

The objective was to create a tri-fold brochure with the store's delivery menu. The first image (from left to right) has an inside flap, back cover, and front cover. The second image is the inside of the brochure. It is supposed to be a white background, so ignore the light grey color!

It goes to print for 10,000 copies in a week or so, so some feedback would be great!

Jackie

Eurail Ad - Jackie

Hello Everyone,

I need a single advertisement to add to my portfolio. Due to the surplus of travel related pieces I currently have, I thought adding something for Eurail would be appropriate, however, I am stuck.

My target for this piece is young adults, and give some information for those unfamiliar with the brand, Eurail offers cheap packages for young adults traveling through Europe.

I was trying to go for a passport stamp kind of feel with "Roma" but I am not having much luck. Any suggestions overall?

Thanks in advance!
Jackie

NY Cityscape second attempt

Here is my new york cityscape photoshop piece again, after feedback this is what I've come up with but out of all my pieces for some reason this is giving me the most difficult to finalize. Coni, I took your advice on the approach to make it more of an informative tourism poster but I am not happy with it yet and don't want to waste too much time stuck so I thought I would try again for some more feedback!

For those who may not remember, the I love NY used to be in the paint blob so I decided to move into the street sign to incorporate more into the design, which I do like but something about the paint and words is not sitting right with me! I tried to make the blob red instead to tie into the color of the heart but it looks to much like blood to me when I some blending options.

Recipe Project

Hey guys, I was laying out my portfolio and realized I could use an extra piece, so I was wondering what you all thought of this one. Is it worth adding in? Any tips for improvement?

Pretty self explanatory project I think, we had to design a page for a recipe. Mine was beer and cheddar soup. I found a palette of different shades of beer colors and used them along with a cheddar yellow to create the color scheme, and made it look like the page was being filled up by beer by adding the gradient and bubbles in the background. The flowy stripe at the top is supposed to look like foam on top of the beer.

MOCK UP HELP!

SO... I am having trouble with the mockups. I did my project in Indesign and am trying to find a way to transfer it into photoshop and have it look crisp and clear. I have tried converting it into PDFs (interactive, and print version), JPEGs, PNGs, EPS, all with high resolution (300ppi, at one point 600ppi), and I even converted all text to outlines. It keeps coming out blurry.. I don't know if you can tell from this post. If you can't tell, than I am hoping its just my monitor.

Kyle and Siobhan I know you've done a few mock ups, so if you know a good way to do this, or if im doing something wrong, let me know!! Thanks

Shelby Boumil

This project was originally to use the golden rectangle in making a poster about a typeface.

This one was to create a layout for a typeface that included
numbers and the alphabet in that typeface. I made mine look like a page from an old book.

My problem is that I don't know witch one to use and witch on to can. Also what can I do to improve one or the other.

Authors Poster

Hi class,

This is the list poster I created for Typography Hierarchy. I touched up the original version (the first one) and felt that the grid structure wasn't at all engaging enough. I then started playing with a slanted grid and sort of fell in love with the way it looked after that. I want your opinions on it. Do you feel that it is too much? Are there any other elements to the design that I should work on?

Recipe: Fold down

Front and Back.
The recipe was provided and the goal was to create the idea of the recipe into the entire design with the use of color. This one can fold down if needed and I also have another piece that I will use as a page in a magazine.

Design History - Movie Poster

Hi Everyone

This movie poster is from Design History and we had to choose a style that would represent the time setting of the movie. I did this project over completely, originally I was not including it in my portfolio. There is some minor things I need to add but this is close to be finished. Please let me know what you think.

Lauryn

Chicago Poster Mockup

Hi everyone,

I made a mockup of my Chicago poster for my portfolio. I consider the poster itself done, I'm just wondering what you guys think of the digital mockup. Should the bricks stay or go? Maybe scale them in so that the poster looks bigger? Thanks!

note: the project itself was to take a popular movie and make a poster from a specific art style. I chose to imitate Saul Bass's style, and the content was inspired by the iconic Cell Block Tango scene in the movie.

New Orleans Infographic

Hi guys, here is my next piece. It is an info graphic, column graph, of information regarding the rebuilding progress in New Orleans after Hurricane Katrina. As many of us know, New Orleans is known for its live culture and people, infused by music... my target audience was specifically directed to middle age women who were jazz music enthusiasts from New Orleans.

When I came up with the idea of using a trumpet as the base for a column graph I thought it was a great, clever idea. I really like this piece and I think it is a strong concept but I feel like its not completely there, I feel like its a bit busy and just not the best it could be.

I plan on recreating the trumpet (this is a live trace) and using a very similar pattern and colors but as is it seems too hectic so I need to find a happy medium!

Hot Chocolate Packaging

This is my finished Ghiradelli package design. What I really liked about this project was that it gave me some creative freedom as far as the flavor design goes. There were two of these but I felt that my chalkboard Irish cream design was more successful. After receiving feedback in class I decided to use the logo design from my other design and incorporate it in this one, only modifying the color to make it work with this color palette. Overall, I think this works better than using the original logo on top of the gold banner but it may still need some changes, maybe something else I could do with the logo? Any suggestions are appreciated.

Revised Branding

I believe I am almost done with the front of my business card. Tony and Kayla suggested I tried the green over the orange-yellow and I think it actually looks better and I like that it stands out but it's not as intense as the other color. I chose to use the logo as a secondary element because I also used it for my cover page but it is rotated differently. Please let me know what you think.

Logo- Redesign

Hi All, here is what I have done based on the feedback! Thanks so much for all the thoughts, I always thought something was off with the Hallissey Design in lined and now that I fixed the d swoosh I like it just as much as the bottom one. Coni, is it possible to have 2 logos? Perhaps a secondary one? I am thinking the in-lined one would go great on the back of print items, like invitations that I do and the bottom text would go well with my website? Or should I just force myself to pick one and use that for all?